365 Organic Stevia Liquid Extract: Worth the Premium?

Looking for an organic liquid stevia option from a trusted brand? 365 by Whole Foods Market's Organic Stevia Extract offers a convenient dropper format at $12.99 for 2 fl oz. While the Whole Foods name carries weight, and their "standards that ban over 100 ingredients" sound impressive, does this Amazon-owned brand deliver value and quality? After weeks of testing this liquid stevia in everything from morning coffee to baking projects, here's what you need to know about this premium-priced option.
5.8/10 (Expert Score)
Product is rated as #7 in category Liquid Stevia

Hey there, stevia enthusiasts! Jen from BestSteviaSweetener.com back with another deep dive review. Today, we’re looking at 365 by Whole Foods Market’s Organic Stevia Liquid Extract. As someone who’s tested countless stevia products, I was curious to see how this store brand with rigorous quality standards would perform. Let’s get into it!

First Impressions

When my 2-ounce bottle arrived, I was impressed by the professional glass packaging and precise dropper design. At $12.99, it’s definitely positioned as a premium product, but the organic certification and Whole Foods’ strict ingredient standards (banning over 100 common additives) caught my attention.

What’s Inside?

  • Organic stevia leaf extract
  • Alcohol (as a preservative)
  • Water That’s it! No fillers, no artificial ingredients, just a simple organic liquid stevia.

The Real-World Test

Morning Coffee Challenge

My first test is always my morning coffee ritual:

  • 2-3 drops perfectly sweetened my large mug
  • Dissolved instantly
  • Clean sweetness with minimal aftertaste
  • Slight alcohol note that dissipates with heat

Cold Drinks

This is where things got interesting:

  • Instant dissolution (a huge plus!)
  • No clumping or floating particles
  • Slight alcohol taste more noticeable
  • Works great in smoothies

Kitchen Experiments

The dropper format presented unique opportunities:

  • Perfect for salad dressings
  • Great in no-bake desserts
  • Trickier for precise baking measurements
  • Excellent for sauces and marinades

Value Proposition

At $12.99 for about 295 servings:

  • 4.4 cents per serving
  • Higher than powder alternatives
  • Premium pricing for organic certification
  • Glass bottle adds value

The Good Stuff

  • Instant dissolution
  • Precise dropper control
  • USDA Organic certified
  • Strict quality standards
  • Perfect for beverages
  • Glass packaging
  • No artificial ingredients

The Trade-offs

  • Contains alcohol
  • Premium price point
  • Not ideal for baking
  • Shorter shelf life than powder
  • Small bottle size

Tips for Success

After extensive testing, here are my pro tips:

  1. Start with one drop at a time
  2. Use slightly less in cold drinks
  3. Account for the alcohol taste in recipes
  4. Store in a cool, dark place
  5. Perfect for beverages and dressings

Final Verdict: 7/10

365 Organic Stevia Liquid Extract proves that store brands can deliver quality, though at a premium price. While it excels in beverages and simple recipes, the alcohol base and higher cost per serving might not suit everyone. If organic certification and liquid convenience matter to you, it’s worth considering – just be prepared for the price tag.

Until next time, keep it sweet and pure! #OrganicStevia #WholeFoods #SugarFree #NaturalSweetener #HealthyLiving

Check some total thoughts

Pros and Cons Values

Positive
  • 0 Calorie
  • USDA Certified
  • Vegan Friendly
Negatives
  • Has Alcohol
  • Own by Amazon
  • Pricey

Customer Reviews:
pretty sure I was sent a bottle that was already opened

By Jeff & Lois Wierzba, Reviewed in the United States on January 11, 2025

I ordered one bottle from 365 whole foods and one bottle from trader joes. The 365 bottle offered no resistance when I opened the safety cap and had dried stevia on the bottle top as shown in the pic, which (in my experience) only happens after the bottled is opened. The trader joe bottle had the safety cap intact and looked good with no dried stevia on bottle top, as shown in the pic.

Confirms what I thought

By x_bruce in the United States on April 7, 2023

I’ve purchased several items sweetened with Stevia and they all had a bitter aftertaste. So I decided to get this product and similarly initial sweetness followed by a bitter aftertaste. I’ve tried monk fruit extract which was sweeter with a prolonged sweet aftertaste.

Taste is different in us all. My girlfriend tried this Stevia extract and while she tasted a “kind of sweet taste followed by a weird aftertaste “ but not bitter. Go figure. She too much preferred the monk fruit concentrate.

I hope those that enjoy this sweetener continue their enjoyment but this was a confirmation that I’d only use Stevia under certain conditions including if I ran out of something more to my tastes.

Great sweetener!

By CareFree, Reviewed in the United States on May 21, 2019

My doctor wants me to reduce my sugar intake. And this is the BEST way I have found to cut down on sugar. It has absolutely no bitter aftertaste, and you only need a few drops to do the trick. I use 3-4 drops to sweeten my coffee and hot chocolate (I like them very sweet). I like to cook and create healthy recipes, so I use it in all these homemade dishes. Finally, it’s a bargain cost-wise, since a little goes a LONG ways!

Product specification

Specification for product

SPEC
PackagingGlass Dropper Bottle
Serving454 Servings
Size2 oz
Sweetness Level1x Sweeter than Sugar
Blood Press & Sugar LevelUnkown

Works really well to sweeten my tea. 🫖

Security testing

What about security?

Satisfaction or Money-back Guarantee

FDA Approval Status – Approved
Any known side effects or warnings – Stevia can cause allergic reaction , anaphylaxis, for those with pre-existing allergies to chrysanthemums, marigolds, ragweed or daisies. This product is Not intended for pregnant, lactating women or children *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
Suitability for different diets (keto, diabetic-friendly, etc.) – Suitable for Keto, Vegan-Friendly, Diabetic-Friendly.

Compare with Other

How it’s good with competitors

Many shoppers assume store brands mean lower quality for lower prices. But in the stevia market, things aren’t always so simple. I’ve tested countless stevia products over the years, and I want to share my experiences comparing 365’s Organic Stevia with other liquid alternatives. While some might dismiss it as just another store brand, their strict ingredient standards and USDA organic certification create an interesting proposition.

Let’s examine how 365’s liquid stevia extract performs in real-world usage. I’ll break down the key differences in ingredients, usability, and value, explaining why this might (or might not) deserve a spot in your pantry. With their focus on organic certification and quality standards, but inclusion of alcohol as a preservative, 365 presents some interesting trade-offs to consider.

Now’s Better Stevia vs NuNaturals vs Enzo Easy Use SteviaEpic battle
VS
VS
Has AlcoholDoes product contain other ingredients?
VS
VS
Diet Friendly0 Calories, Vegan, Keto Friendly
VS
VS
Overall Review by CustomersOverall Online Rating
VS
VS
TasteSubjective Review of my Taste
8/10
VS
7/10
VS
9/10
Value for MoneySpeed of core
6/10
VS
9/10
VS
9/10

365 Organic Stevia vs Stevia in the Raw:
When comparing 365’s liquid format to Stevia in the Raw’s powder packets, we’re looking at two very different approaches to stevia sweetening. While Stevia in the Raw aims for convenience with pre-measured packets containing dextrose, 365’s liquid extract offers more precise control over sweetness levels. The liquid format dissolves more easily in cold beverages, though its alcohol base can affect taste in certain applications. Price-per-serving favors Stevia in the Raw, but 365’s organic certification and stricter ingredient standards might justify the premium for some users.

365 Organic Stevia vs Enzo:
Comparing 365’s liquid stevia to Enzo reveals interesting contrasts in philosophy. Both brands prioritize organic certification, but Enzo’s powder format offers different advantages for baking and precise measurements. 365’s liquid dropper provides quick convenience for beverages, while Enzo’s powder might be better for recipes requiring exact measurements. The alcohol base in 365’s formula can be a deal-breaker for some, while Enzo’s pure powder approach avoids this issue entirely. Cost comparison favors Enzo for heavy users, though 365’s liquid format might be worth the premium for casual users prioritizing convenience.

Price list of packages?

Where to Buy and price list

EnzoStevia.com Best Values

Buy Direct from their website enzostevia.com
Use coupon AWESOME to get 3% discount

Urenzo.com Most functional

Enzo’s Private Selection Brand website
$16.99$20 brand site

Amazon.com/enzo Best Price

Grab a bag on Enzo’s Private Selection Amazon Product page
Use coupon SMARTTV20
  • Money Back Guarantee can be claim solely by emailing them. Amazon won’t allow you to return grocery product.
  • With Amazon you can get free delivery on any website you choose to buy you’ll need Prime and with Prime you get Free 2 Days delivery.

People Also Ask

SERP

Top 20 Topics

7Expert Score
Love it or Hate it, it's Pure

Pure Stevia Extract in Powder form, concerning packaging that can be compromised during transportation and storage causing BPA leakage onto product.

Value
7.2
Taste
7.5
Overall Review by Customers
8.7
0 Calorie, Vegan, Keto
0
Positive
  • Pure Stevia Extract
  • 0 Calories
  • Last for Months
Negatives
  • Hard to Measure
  • Pricey
  • No Moneyback Guarantee

Best Stevia Sweetener Brands Reviews | Reviewing Best Stevia Powder | Top 10 Liquid Stevia Drops | Top 5 Stevia powder
Logo